Assembling a multidisciplinary team focused on the company's growth is an increasingly growing demand in today's market. Therefore, having a growth squad budget It is a great way to plan the investment and implement the agile team in the company.
Below, you will find out how much hiring costs, which professionals are important for the team and where to get accurate values to build this squad!
How much does a growth squad cost?
Hiring an agile growth team requires expenditures that vary according to the needs of the project and the qualifications of the professionals involved.
More complex projects, such as lead generation or branding strategies, for example, often require larger and more specialized teams. This results in a higher budget.
On the other hand, specific actions, such as short promotional campaigns, can be carried out with smaller teams, thus reducing costs.
We also pack any short deadlines or continuous demands working hours increase and, consequently, the amounts to be paid.
To get an idea, it is worth observing the main functions required in a squad and the average values of their remuneration:
- growth manager: R$ R$ 13.104;
- product owner: R$ 7.227;
- marketing manager: R $ 3.164;
- paid traffic specialist: R $ 2.500;
- graphic designer: R $ 3.204;
- SEO copywriter: R $ 2.558;
- copywriter: R $ 3.892;
- seo expert: R $ 2.578;
- social media manager: R $ 3.112;
- data analyst: BRL 5.458.
Based on these values, a squad with three full-time professionals can require investments starting at R$8.248 per month — not including charges and taxes.
However, an individualized analysis is essential to adequately size the disbursement according to the scope and complexity of the project.
For accurate values, request a growth squad quote with CROWD.
Which professionals make up a growth squad?
The formation of an agile team is quite flexible. In this way, different specialists can contribute to the success of the work. Below, you will find the main experts that make up a growth squad.
growth manager
This manager coordinates strategic growth actions, aligning the company's goals with the initiatives of growth marketing and product.
To do this, he analyzes data, identifies growth opportunities and defines tactics to optimize processes and results.
The growth manager leads the execution of customer acquisition and retention strategies, as well as working closely with other teams to ensure goals are achieved.
Product Owner (PO)
The PO is responsible for ensuring that the product is aligned with customer needs and business objectives.
Therefore, it acts as the bridge between development teams, marketing, and stakeholders, prioritizing features and functionality that drive growth.
This professional defines the product vision, adjusts the roadmap and monitors the progress of deliveries.
In this way, the product owner It is essential for marketing and product strategies to remain aligned within the squad.
Marketing Manager
Another person of great relevance to the growth team is the marketing manager. He coordinates the strategies, overseeing campaigns that aim to increase brand visibility and engagement.
This expert also manages resource allocation, sets budgets and analyzes the impact of actions taken by the team.
Furthermore, the manager leads the creation and implementation of plans digital marketing, coordinating different channels and teams.
In the growth squad, it is of great importance to ensure that all actions are aligned with the growth strategy and directed towards positive and measurable results.
Paid Traffic Specialist
Paid advertising is also important in brand growth strategies and, therefore, it is essential to have an expert in the area.
O traffic manager paid manages advertising campaigns on platforms such as Google Ads and social networks.
This allows you to segment your audience, set budgets, and optimize your ads to ensure a good return on investment (ROI).
The professional creates strategies to attract qualified leads, increase traffic and engagement, and adjust campaigns according to performance metrics.
Therefore, the paid media specialist is often needed in growth squads to drive rapid and scalable growth through digital advertising.
Graphic designer
A person with solid knowledge in graphic design creates the visuals that communicate the brand identity and marketing messages in an impactful way.
then the designer develops layouts for advertising campaigns, social networks, websites and other digital platforms.
In the growth squad, this professional is of great importance so that campaigns and visual communication attract the public's attention and convert visitors into customers.
SEO Copywriter
Search engine optimization (SEO) is a strategy that requires, among other activities, the production of quality content.
That's where the specialized writer comes in, who produces texts so that they can be easily found by the target audience.
The expert researches keywords, creates relevant texts and adjusts them to improve ranking in organic search results.
Furthermore, the SEO copywriter works on structuring content strategically, considering user behavior and search trends.
Therefore, within the squad, the writing professional with a focus on search engine optimization contributes to increasing visibility and generating qualified traffic for the website.
copywriter
The copywriter, in turn, specializes in creating persuasive texts with the aim of generating specific actions — such as purchases, registrations or downloads.
He writes sales pages, emails, ads, and other conversion-focused content. And to do this, this expert uses persuasion, urgency and mental trigger techniques to motivate people to make decisions.
Considering these aspects, the copywriter It is of great importance in the growth squad in order to transform the generated traffic into leads or customers.
SEO Analyst
Another professional of unparalleled relevance to the agile team is the one specialized in SEO, who focuses on optimizing websites so that they stand out in search engines.
O analyst performs audits, researches keywords, optimizes content and works on link building strategies.
Furthermore, it monitors changes in algorithms and market trends, adjusting tactics accordingly.
In the growth squad, your work is essential to ensure that the company is well positioned in search results, generating qualified and sustainable traffic.
social media manager
The person qualified to work with platforms like Instagram, LinkedIn and TikTok takes care of the brand's digital presence.
Therefore, he coordinates the creation of content, interacting with the public and monitoring the performance of campaigns.
O social media manager defines engagement strategies, adjusts content according to audience behavior and maximizes the impact of posts.
Therefore, this professional is very important to strengthen the relationship with the audience, increase brand visibility and generate qualified traffic to other channels.
data analyst
Finally, the data specialist is also highly sought after in growth squads. analyst collects, interprets and transforms data into insights to optimize the performance of marketing and growth actions.
He works with analytics tools to monitor user behavior, campaign performance metrics, and identify areas for improvement.
Among the analyst's duties is the reporting that help adjust strategies and maximize work results.
Therefore, a person qualified to work with data is vital on the team for data-driven decision-making.
Where can I request a quote for a growth squad?
We have seen that assembling a complete agile team requires the collaboration of several specialists, such as growth managers, SEO analysts, paid media, graphic designers, among others.
Each of them has a unique responsibility for the sustainable and scalable growth of the company.
However, finding professionals with growth expertise and proven experience can be challenging — especially for those who need agility and flexibility.
This is where CROWD's proposal stands out.
We are a platform that offers tailored solutions for companies that need to build agile and highly qualified marketing or technology teams.
With over 30.000 new economy talents, we connect you with the ideal people for build the perfect growth squad in up to 14 days.
The flexibility of hiring, whether hourly or full-time, and the possibility of changing professionals without additional costs, ensure that your company has exactly what it needs.
And, best of all, without bureaucracy or labor risks.
So, don’t waste time doing extensive searches on the market. Get in touch with our team and put together the ideal team for your business’ demands:
